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CMO copilot — v1.1

Sampling Generative AI For Marketers: Creating A 1-page Marketing Plan

Is generative content good? Bad? Somewhere in-between?

In this series of posts, we're sampling generative AI for marketers by using artificial intelligence to generate specialized marketing content targeting a specific audience (ICP or buyer persona) for a specific product.

You can see the entire process in the attached real-time video, but the actual output is included below for your analysis.

Prompt Parameters

Target: Marketing Manager

Content Type: 1-Page Marketing Plan Product: CMO Copilot



Marketing Plan for CMO Copilot


1. Goals: Increase Brand Awareness and Drive Website Traffic

Elements: Implement a content marketing strategy focused on blogs, guest articles, and social media posts highlighting the superiority of CMO Copilot's features.

KPIs: Track increases in website traffic, social media engagement, and content shares.

2. Timeline: January-March

Goals: Customer Acquisition and Lead Generation

Elements: Launch an email marketing campaign with subject lines that intrigue and appeal to the recipient. Emphasize the product’s technologically advanced, innovative features.

KPIs: Measure the growth in the email subscriber list, open rates, and conversion rates.


1. Timeline: April-June

Goals: Increase Sales and Monetize Leads

Elements: Utilize targeted digital ads featuring experts' opinions, FOMO strategies, and stressing that buying is the right thing to do.

KPIs: Monitor the Customer Acquisition Cost and the Total Revenue growth generated from sales.

2. Timeline: April-June

Goals: Improve Customer Retention

Elements: Personalized post-sale engagement strategies to keep customers engaged, exploring new features, and more data analysis.

KPIs: Track customer retention rate, churn rate, and customer lifetime value.


1. Timeline: July-September

Goals: Expand Market Share

Elements: Strategic alliances with channel partners to expand the software's reach; experiment with new markets or regions.

KPIs: Monitor growth in market share percentage, channel partner performance, and success in new markets or regions.

2. Timeline: July-September

Goals: Enhance User Engagement

Elements: Refine the software onboarding process; Continuously innovating with updates and new feature releases.

KPIs: User Engagement Metrics (time spent in the software, frequency of use) and User onboarding success rate.


1. Timeline: October-December

Goals: Monitor and Adjust Strategy

Elements: Comprehensive analysis of the year’s marketing efforts and adjustments as needed. Ensure compliance with data protection and privacy regulations.

KPIs: All metrics previously measured, focus on User Satisfaction and Net Promoter Score.

2. Timeline: October-December

Goals: Focus on product development for upcoming year.

Elements: Analyzing customer feedback to improve features, bug fixes, etc.

KPIs: Monitor R&D investment

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